Saturday, September 12, 2009




when developing this gravy goodness, i wanted to work with something that had symmetry. i felt that it could give the letters a natural evenness and connection. i'm satisfied with the outcome, but i hope to have more time to take on another.

i feel like the letterforms would seem more approachable if i utilized more curves based on PI. to me, the forms i have created feel very jagged yet smooth - with the hard forms that utilize the thick to thin transitions.

if i have the time to take on another grid, which i don't believe i will, i would place a greater emphasis on the bottom of the letterforms to make them feel stronger. i would also have more forms overlap near the center; i believe it would give the forms a greater variety with continuity.

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